domingo, 24 de junio de 2012

Old MLM prospecting methods?

Old MLM Prospecting and Marketing Techniques?

I like to read and analyze business opportunities and I have gone through several sites that promotes incredible prospecting tools but other are just crappy information tools.
One thing that I have found in common in many sites is the phrase “Old and outdated MLM prospecting methods and MLM marketing techniques, the old school methods do not work anymore, do not call any lead or invite our family and friends, etc. etc“  I am sure you get the idea.

I have been doing network marketing for less than a year and I admit the first few months were a disaster but because I choose to follow that path. I did not train myself enough or did not educated in the required skills to be successful.

Old Marketing Techniques?

I have been using both online prospecting and “Old school methods” and believe me they work just as fine as they worked years ago.  These techniques and methods of MLM prospecting are just tools for you to use them when you need to, they are not the solution to your problems of communication.
I learned the hard way that the best internet marketing tool is worthless if you do not have the skills necessary to communicate with people.
I learned that you don’t need to call any lead in your downline only if you are affiliate marketer selling an informational product or service which only requires users to make a product purchase. This does not apply for network marketing.
All network marketing downlines requires that the sponsor talk to people and train them properly. There is no way to build a large successful MLM downline without doing this step.
Even the so called Gurus admit they still need to talk to people. So why is it that there are so many MLMer that are still promotion and selling the idea that the Old school does not work anymore?

Old MLM Prospecting Techniques?

If the Internet tools and techniques were so good and came to resolve the inefficiencies of old and outdated MLM prospecting techniques how come the number of Network marketers failures continue to be such high number? It plain simple it is only a TOOL and not the solution.
Learn how to talk to people, learn how to train your downline, learn and apply what is needed for your opportunity then you will have better chances of success.

In my opinion personal skills will never be superseded by automation or any systematized way of MLM Prospecting!

Team Up for your success and Share your comments!

Juan Carlos Herrera


MLM Prospecing
MLM Marketing

lunes, 18 de junio de 2012

Are you looking for the right MLM prospect?

Who is best MLM prospect for your business?


Most people in Network Marketing do several ways of prospecting and try to apply the best technique they have learned in order to be successful and find the right MLM Prospect.
MLM Prospect
However one thing in common that leads to failure in the process of prospecting is the misunderstanding of the difference between what a prospect needs and what a prospect wants; this difference is significant and it may result in sponsoring an individual who may not prosper in MLM business.
If my needs are bigger than my values (desires) I am going to develop certain habits and attitudes which may block the opportunity to develop personal and communication skills required to master the process of prospecting.

Finding the right MLM Prospect?


You are looking for people who have a strong desire to make a change in their lives because that will drive their efforts to overcome most obstacles during their initial phases of building their businesses.
You will find people that need some money but you are looking for people who want to live a better lifestyle. The second one is a better MLM prospect.
MLM Prospect finding
You will find people who need to lose weight but you are looking for people who want to overcome obesity conditions in their lives. The later one is a good MLM prospect.
You will find people who need to save money on their utility bills but you are looking for people who want to promote environmentally friend sources of energy. Another MLM prospect for your business
You will find people who need to start a business to earn some extra money but you are looking for people who want to become business partners with an open mind to explore different ventures. These are the perfect MLM prospects

Process for selecting a good MLM Prospect is:

One simple way I use during my interview process is to ask them:
Ok John, what do you need to change in your life?
They will give you an honest answer. Now ask them again
Ok John, what do you WANT to change in your life?
If they hesitate to answer it they most likely will struggle to build their business until you help them find the difference or they figure out their own.
Most people who do not know what they want out of their business are most likely to quit before a year. So if you want to have a higher retention rate in your MLM downline then you must start prospecting people who wants to become better at something and help them succeed.
Find those MLM prospects that want instead of those with needs.
Good luck in your future prospecting and finding those right business partners for your Network Marketing.

MLM team up for your success!.

Juan Carlos Herrera



Photos by: FreeDigitalPhotos.net/JSCreationzs and Ddpavumba

lunes, 11 de junio de 2012

Fastest way to large MLM downlines

The Fastest way to build large MLM downlines?

I recently read a book titled "the fastest way to build  large Network Marketing MLM downlines! it posted the headline as this is the secret of the Heavy hitters being revealed. The book is good with several key proven strategies that can be used to expand your MLM business.

The book's secret is simply the logical strategy of recruiting experienced network marketing distributors into your downline. This is known as hitting your target market.

This strategy has been around for several years now and while it is effective for some talented people it is not in my opinion, the best alternative to build and growth your MLM downline and here is why

Recruiting experienced MLM distributors in your MLM downline?

Heavy hitter is considered that person which is a very talented distributor who excels at recruiting large number of people into their business. While this is a possibility and there are very good people with natural skills to do this, most people in Network Marketing industry usually develop good size organizations over time after some hard work and lots of MLM teamwork efforts.

When a person enrolls large number of individuals in a short period of time is usually the result of transferring previously built MLM downlines into another business opportunity. Of course there are very few good exceptions in the industry and we all should learn from them.

Recruiting experienced network marketers in your MLM business represent several good advantages over traditional recruiting. Veteran MLM marketers are already trained, have a mindset and  they are sold already on the benefits of the industry, according to the author Tracy Biller.

This is true in partial statement but not necessary represent the fastest way to build large MLM downlines and the reason is simple,

Here are some logic considerations to the stated benefits of this strategy to build MLM downlines:


  1. Most of people in this industry fail in their business opportunity because they are not properly trained so if you recruit "veteran networkers" you are most likely to partner with a person that has overstated expectation and has lots of vicious thinking on how to do this business.
  2. Good Veteran Networkers are usually happy at their current business opportunities and will only move if they are given several personal benefits to them. (JV is usually the case here!)
  3. If you recruit them from other companies, you still have to train them if you want them to be successful in your organization. This takes time so it will take away the FAST out of the equation.
  4. Easy come and easy go individuals. If you bring them easy, then eventually they will go away that easy for the simple fact that they will look for personal interest first.
  5. Not all people have the right skills to develop good productive teams so eventually this fastest growing MLM downlines will start to fell apart.
  6. This strategy does not build the most important value in any organization: LOYALTY!
It is true that you may use this strategy to improve your ranking in your company and make some money fast and build a reputation however this is not a strategy that will sustain organic grow of your MLM downlines!

My personal choice is and will always be to recruit those individuals that are willing to be coachable, to learn all the skills that are required to be successful in this industry and are good team players.

Quality prospects are not necessarily veteran network marketers but those people with the right mindset to become best individuals and are willing to take risks through entrepreneurship and willing to teach others how to be better. Quality prospects will become MLM leaders!

True Network Marketing is about building a solid long term business relationship with few key individuals whom will be expanding the business down with the same approach. This is a much better approach to build large MLM downlines!

Teach other business associates how to teach others about becoming better individuals through development of several people skills and marketing skills is my preferred strategy to build FAST growing MLM downlines.

Please share your comments on this topic if you agree wth my thoughts.

MLM Team Up for success!

Juan Carlos Herrera