As a lost opportunity in a MLM business!
Be attentive to MLM opportunities is a skill that requires active listening!.
A few weeks ago one of my new partner in the MLM business I represent told me very proud an event that had lived and as she had rejected an offer to join another organization from another company.
I will tell you this story and the facts as I listen to them and at the end I'll give you my comments of as how she missed the opportunity to sponsor an associate from the competition.
She was telling me that one day she was standing in line toward the cashier at a local Bank office, there was only one cashier available at the time so the waiting time was considerably longer than usual. A lady came to her and stands in line behind her, she quickly started a conversation around the issue and for a few minutes she was leading a good warm chat with my trainee.
At some point of time she grab some flyers and marketing material from her purse to hand them out to our associate. They were some photocopies of nutritional products that she distributes and retail locally to her customers. She offered the information package and she explained that it was only available for distributors in her network so she made the invitation to attend a presentation at her house in the next few days ahead.
Our associate listened carefully and declined the invitation respectfully as she expressed not to be interested in that moment. They exchanged the subject of conversation and continue to chat for another minutes while they reach the bank teller. After that, each of them gets their own road and no more contact has happened since.
When we met for her training session that week, she told me her adventure that day and she handed to me the information package from that lady. They were not good quality prospecting tools however they served her purpose.
I asked her then if she had learned the lesson that she had missed a business opportunity right then and there. She looked at me with surprise as she was convinced that she did not wanted to join another company and she was very happy with our organization. At that moment I pointed out that she had missed an opportunity to sponsor a competition as she was not listening and open to look. Here is what I mean:
MLM Business Opportunity |
A missed MLM opportunity!
Finding a person that approach you in the cold market and starts a good nice conversation out of thin air is not common, so that makes her a good qualified individual to become successful network marketer with the appropriate training and tools. Lots of people suffer from fear to connect on cold market! She has this skill already developed and that is a plus!
She controlled the conversation fluently, she was enthusiastic and seemed motivated as well, she was not afraid of reject and moved quickly to make contact.
Her sponsoring tools were not good quality nor the company she was representing so that is an indication that her company may not last long in the industry but she is already bought into the business of network marketing. If her company fails, she will look for another opportunity. Easy prospect!
There were no business cards exchange and She did not notice that my associate was already involved in multilevel marketing but my trainee did not mentioned either nor offered help. Conversation could have gone in a different direction at that point and perhaps end up with an opportunity to build a business relationship with lady.
Lessons to learn from here:
Be ready to listen to others and open to look for opportunites to sponsor. Use your instincts!
Don't be affraid to state that you are a network marketer. Offer some help and guidance if you see they are not very good. Become an expert to their eyes. Take control of the conversation!.
Be professional and show respects for their business at all times. They are as well doing their best to build their business, so you can let them know that you appreciate their offer and you kindly would reffer to others of their business if the market is appropriate for them. YES there is a market niche for each type fo products and business brand. Ask them how could you contact them in case you find a good referral for them.
You could ask some questions and be interested in them, such as:
How long have you been doing this MLM business ? This will indicate them that you are aware of this business schemes and that may lead into a more productive conversation.
How are they doing with prospecting and recruiting? how is the training the company offer? what is the support system their upline is using?
Is the customer service good for first time customers? how effective do they find their prospecting and marketing tools?
Are they using online marketing tools to promote their business?
These type of questions will show them that you are interested in them and you can become a resource for them. Exchange some business cards and again offer some help. If you leave them with a very good impression of you as a person and contact, they may become part of your group of influence and eventually you get a chance to sponsor them in your opportunity when time is a appropriate for them.
Listen to all conversations around you when you are waiting on a line for a service. you will be surprised how many times you find good quality prospects there. You just need to be Focus!.
Remember, your MLM business success is in the show!
Please share your story if you have lived a situation like this!. Let's team up for your success!
Juan Carlos
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